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Brand Manager - Entertainment

  • Location: London
  • Salary: Negotiable per year
  • Job Type:Permanent

Posted about 1 month ago

  • Sector: marketing & communications
  • Contact: Lili Daw
  • Contact Email:
  • Expiry Date: 21 November 2021
  • Job Ref: BBBH92754

Brand Manager - Entertainment

We are currently working on a fantastic and really exciting Brand Manager role at a multinational entertainment company.

In this role you will be leading the global franchise development and planning activations based on key franchise strategies, consumer insights and content strategies. You will also be focusing on both near and midterm activations to ensure successful ongoing engagement for this brand.

Key Responsibilities

  • Develop and execute annual franchise plans
  • Use your content expertise to ensure that storytelling fully delivers the franchise and commercial requirements
  • Lead the delivery and activation of franchise content streams including music and audio
  • Work with the digital team to drive delivery of YouTube and Apps/ Gaming content
  • Ensure that the brand identity, tone of voice and global positioning is the same across all audience segments and brand assets
  • Partner with internal and external partners around the world to align on the global franchise strategy
  • Use the latest data and insights to help drive strategies and planning
  • Oversee and manage the workloads of junior team members

You will have

  • Previous franchise management experience for a successful global consumer franchise
  • Great project management skills
  • Good understanding of the global market trends
  • Excellent presentation skills
  • A resourceful and tenacious attitude
  • Experience in mentoring junior teams
  • Excellent use of word, excel, PowerPoint and Outlook
  • A results driven mindset with the ability to be creative

If this sounds like the role for you then please get in touch!

Handle actively welcomes applicants from under-represented backgrounds

PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.