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Branded Content Manager- Influencer Marketing (Media sales)

  • Location: City of London
  • Salary: £40000 - £50000 per annum
  • Job Type:Permanent

Posted about 2 years ago

  • Sector: Event Operations
  • Contact: Monica Vaja
  • Contact Email: monica.vaja@handle.co.uk
  • Expiry Date: 18 February 2022
  • Job Ref: 95061

Handle are working with a small creative influencer marketing agency that has a global presence.

This global media business distributes premium, branded content across all video platforms and publishes over 1,800 partnered creator channels that generate over 13 billion monthly views across YouTube, Connected TVs, and social media platforms.

The sales division connects advertisers with top digital creators for targeted media campaigns and custom branded content.

The Branded Content Manager will be responsible for establishing and maintaining strong relationships, advising clients and winning new business.

RESPONSIBILITIES:

Reporting into Director of Sales & Partnerships in the UK office you will be required to:

  • Establish and maintain strong relationships with both internal stakeholders and clients and ensure first class service to deliver against quarterly revenue targets.
  • Strategically advising clients (agency & client direct) to develop strong, effective and creative campaign proposals, with a clear understanding of client objectives.
  • Win new business by onboarding new agency + brand direct partners, as well as servicing current agency partners by being visible, adding value, soliciting and responding to agency RFP's to a high standard and aligned with personal KPI's (New business 70/ 30 Account Management).
  • Help source/ identify new business opportunities and pro-actively pitch for new business and clients.
  • Selling and managing both integrated and creative, influencer marketing solutions.
  • Manage a consistent pipeline and reporting on revenue opportunities regularly.
  • Be comfortable and competent in managing multiple campaigns and responses at any one time.

WHO WE ARE LOOKING FOR:

  • Media sales experience is a must.
  • You may be currently working in media sales, or agency / client side and passionate about Influencer marketing / branded content and looking to make the move to media sales.
  • Experience of working in a competitive sales environment and working with quarterly revenue targets - with a track record of hitting them.
  • Pro-active approach to winning new business. This is a new business role, that will require 'self-starter, go getter' mentality. Sourcing leads, understanding the agency landscape and key contacts/ teams to speak with.
  • Proven experience selling in branded content x influencer marketing x creative solutions is crucial.
  • Understanding/ experience in working with digital first creators/influencer talent.
  • Passionate about influencer and branded content marketing, and able to communicate benefits effectively to brands and agencies.
  • Personable, approachable, and confident working with key clients at varying levels.
  • Creatively minded and willingness to get hands on in the role to suggest creative concepts.
  • A team player who is comfortable communicating with stakeholders at all levels.
  • Be able to demonstrate the ability to work within a team and to support and collaborate with others to get the job done.
  • Someone with strong and established media agency contacts and relationships, ideally across content and/or partnerships teams responsible for branded content/ influencer marketing budgets.
  • Have a positive, can-do attitude.

Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.