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European Head Of Marketing - Pioneering Youth Brand

Job Title: European Head Of Marketing - Pioneering Youth Brand
Contract Type: Permanent
Location: London, England
Industry:
Salary: bonus + bens
Reference: BBBH61838
Contact Name: Andrew Watts
Contact Email: andrew.watts@handle.co.uk
Job Published: September 27, 2017 16:53

Job Description

Are you a youth focused marketer with experience working on cutting edge, leading brands that have strong consumer awareness and interest?

This leading multi-platform media company who is defining the future of entertainment, is seeking a talented and creative, hands-on Head of Marketing to oversee its European operations.

Reporting to the Managing Director, Europe, the Head of Marketing is a key leadership role that will lead all aspects of the marketing mix. Working with and as part of the global marketing team, this role is tasked with setting the creative vision for consumer and trade marketing, creating & implementing world class plans across multiple European territories that include the UK, France and Germany.

Responsibilities:

  • A strategic thinker who can create an informed plan… and then get the job done.
  • Responsible for setting the vision and creation of marketing strategies and initiatives to engage & grow audiences across O&O and partner channels.
  • In partnership with the local & central production teams, develop appropriate marketing strategies to drive audience engagement.
  • Provide inspiration on a vision level and lend a critical eye to all creative, structural and technical output.
  • Build the brand internationally.
  • Obsessed with consumer insights, social media, tracking analytics, and audience engagement.
  • A strong knowledge of the digital environment, content marketing and an excellent working knowledge of emerging platforms and new media.
  • Build and lead the European Marketing team and oversee department budget.
  • Able to thrive in a fast-paced work environment, readily adapting to continually changing priorities and aggressive project time-frames.
  • Excellent interpersonal skills and can work collaboratively across multiple territories to get the job done.
  • Understand audience's motivations and behaviours as it relates to a specific project or area.
  • Be knowledgeable about business goals/objectives, audience and brand.


Qualifications:

  • A youth focused marketer with experience working on cutting edge, leading brands that have strong consumer awareness and interest.
  • A successful track record of developing, executing & measuring European strategies and tactics.
  • Proven experience directing a department of marketing professionals.
  • Must have broad experience and understanding of all facets of the marketing discipline including market research/insights, content marketing, social activation, digital innovation and stellar creative development.
  • First class digital and performance marketing experience across O&O and partner channels.
  • Strong organisational, presentation, communication and interpersonal skills
  • Ability to make decisive judgements and evaluations.



PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.