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Marketing Campaign Manager- F/S Credit / Debit Cards

Job Title: Marketing Campaign Manager- F/S Credit / Debit Cards
Contract Type: Temporary
Location: England
Industry:
Salary: £50000 - £70000 per annum
Start Date: ASAP
Reference: 9000
Contact Name: Andrea Pell
Contact Email: andrea.pell@handle.co.uk
Job Published: March 19, 2021 08:56

Job Description

Up to £70k, 6 months+

  • Manage credit/ debit card marketing campaigns including developing a strategy, value propositions, reporting, performance assessment
  • Lead credit/ debit card acquisition, activation, engagement, and retention: planning, prioritising, monitoring, and decision making.
  • Manage a sizeable annual marketing budget, ensuring appropriate return on investment monitoring and reporting is in place
  • Be the powerhouse behind end-to-end campaign development; leading an innovative campaign strategy, execution, optimisation and analysis
  • Communicate and advocate for the card success; ensuring strong internal visibility of credit card marketing activity at all levels of the organisation and develop strong stakeholder relationships
  • Be a champion of test and learn, ensuring testing, data and customer research are at the heart of all decision-making
  • Provide thought-leadership on effective co brand credit card marketing and proposition development approaches and input into the on-going product road map

Experience:

  • Extensive experience of Credit Card / Debit Card marketing experience highly preferred; a good understanding of the credit card industry and financial services landscape
  • Strategic leader with strong problem solving skill, strong business sense, keen ability to prioritise, and flexibility to deal with changes
  • Strong track record in translating strategic insights into actions and results
  • Digital marketing experience
  • Ability to operate independently and to define objectives and structure, with minimal supervision.
  • Detailed oriented with the ability to tackle the minutiae while keeping a perspective on the bigger picture
  • Strong analytics skills with an ability to get into the detail of a complex set of data and draw practical conclusions and insights

Handle actively welcomes applicants from under-represented backgrounds

PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then you have not been shortlisted for the position you have applied for.