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Marketing Executive - B2B Events

Job Title: Marketing Executive - B2B Events
Contract Type: Permanent
Location: London, England
Industry:
Salary: £25000 - £30000 per annum
Reference: 4543564
Contact Name: Danielle Clarke
Contact Email: danielle.clarke@handle.co.uk
Job Published: December 14, 2018 16:45

Job Description

Handle Recruitment is seeking a B2B marketing executive to join an established events and media business.

As the Marketing Executive your responsibilities will include:

  • Developing the annual events marketing plan with senior colleagues
  • Owning the execution of the annual marketing plan and taking ownership of marketing activities and campaign planning as part of this
  • Researching, executing and evaluating direct marketing campaigns both offline and online
  • Ensuring all marketing communications are accurate, consistent and adhering to brand guidelines Using all available marketing channels including automation to deliver recruitment campaigns
  • Using content to engage targeted audiences appropriately
  • Ensuring marketing and sales activity is measured and reacted to, supporting continuous improvement
  • Working with the Senior Events Manager to define audiences and develop content strategies
  • On site event day activity - engaging with key stakeholders to ensure marketing objectives remain aligned such as delegates, speakers, observe table discussions and sponsorship interactions.

To be successful in this role you will have:

  • Experience in B2B events marketing
  • Social media and automation marketing experience
  • Exposure to working with a sales/business development team
  • Strong systems experience including Microsoft Office, CRM and Google Analytics
  • Excellent communication skills, both written and verbal

Please apply now or get in touch for a further conversation!

Handle actively welcomes applicants from under-represented backgrounds

PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.