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Senior Marketing Manager - B2B Media

Job Title: Senior Marketing Manager - B2B Media
Contract Type: Permanent
Location: London, England
Industry:
Salary: £40000 - £45000 per annum
Reference: 5646467
Contact Name: Danielle Clarke
Contact Email: danielle.clarke@handle.co.uk
Job Published: January 03, 2018 09:56

Job Description

Handle Recruitment is seeking an experienced Marketing Manager to join a global B2B Media, Events and Business Intelligence organisation, to build and drive brand and marketing strategy.

As well as managing a team of three marketers your responsibilities will include;

  • Creating and managing integrated strategic marketing plans to drive awareness, audience numbers & revenue to meet business objectives & profitability goals
  • Conducting data gap analysis and clearly defining a data acquisition strategy to grow the existing databases and relevant audiences.
  • Ensuring content and campaign plans and activities are fully integrated.
  • Ensuring related websites are fully up to date with the latest content and key messaging is displayed throughout
  • Setting up and management of media deals with external organisations to ensure maximum exposure at lowest cost to event budget
  • Ensuring good levels of communication across both businesses between production, logistics, telesales, sales and marketing
  • Managing budgets and forecasting for the team.

To be successful in this role you will have;

  • A proven track record of delivering digital campaigns and working in a B2B environment
  • Experience of testing, measuring and evaluating marketing channels to optimise spend and demonstrate ROI
  • Strong communication skills with the ability to articulate performance metrics, challenges and opportunities to key stake holders.
  • A collaborative approach and ability to interact with cross-functional teams including production, sales, and operations
  • People and team management experience

If you are a marketing manager keen to join a global business please get in touch and apply now!

PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone. If you have not heard from us within 5 working days of sending your CV then unfortunately you have not been shortlisted for the position you have applied for.