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Retention Project Manager - TV

  • Location: City of London
  • Salary: Up to £63,000 per annum
  • Job Type:Contract

Posted 3 months ago

  • Sector: marketing & communications
  • Type: hybrid
  • Contact: Stephanie Leetch
  • Contact Email: Stephanie.leetch@handle.co.uk
  • Duration: 6 months
  • Expiry Date: 05 January 2024
  • Job Ref: BBBH108714

A wonderful CRM Project Manager opportunity has become available for 6 months!

Working within television steaming, this role is centered around CRM automation, customer retention and revenue growth! Working cross-functionally with teams around Europe, this role is perfect for a strategic CRM marketer with amazing project management skills.

Role & Responsibilties

  • Define and implement end-to-end lifecycle strategies to strengthen retention and improve engagement

  • Role out engagement and retention initiatives across email, push notification and in-app messaging

  • Collaborate with creative teams to ensure there is alignment on all output

  • Measure performance and develop reports through the use of data to monitor customer retention, loyalty, and reconnection

  • Collaborate with wider business to grow and support cross-channel initiatives

  • Work closely with product teams to enhance customer experience and engagement throughout their end-to-end journey on the platform

Must haves…

  • Solid experience with CRM, lifecycle marketing, digital marketing, and multi-channel programs

  • Excellent understanding of email, push notification and In-app notifications, preferably from a B2C subscription-oriented business

  • Skilled in digital marketing, including targeting/segmentation, A/B testing, and optimisation for conversion and engagement

  • Experience working across multiple projects and managing complex workflows

Handle Recruitment is acting as an Employment Business in relation to this vacancy.