A wonderful CRM Project Manager opportunity has become available for 6 months!
Working within television steaming, this role is centered around CRM automation, customer retention and revenue growth! Working cross-functionally with teams around Europe, this role is perfect for a strategic CRM marketer with amazing project management skills.
Role & Responsibilties
Define and implement end-to-end lifecycle strategies to strengthen retention and improve engagement
Role out engagement and retention initiatives across email, push notification and in-app messaging
Collaborate with creative teams to ensure there is alignment on all output
Measure performance and develop reports through the use of data to monitor customer retention, loyalty, and reconnection
Collaborate with wider business to grow and support cross-channel initiatives
Work closely with product teams to enhance customer experience and engagement throughout their end-to-end journey on the platform
Must haves…
Solid experience with CRM, lifecycle marketing, digital marketing, and multi-channel programs
Excellent understanding of email, push notification and In-app notifications, preferably from a B2C subscription-oriented business
Skilled in digital marketing, including targeting/segmentation, A/B testing, and optimisation for conversion and engagement
Experience working across multiple projects and managing complex workflows
Handle Recruitment is acting as an Employment Business in relation to this vacancy.
