An incredible opportunity to work for an established live music and entertainment business with a portfolio of live music, theatre and entertainment performances.
As Senior Paid Social Manager, you will be responsible for taking ownership of campaign planning, execution and optimisation for one of the business key brands. This role will require a data-led approach, a strong creative mindset and leadership skills to drive performance marketing success.
Key responsibilities include:
Developing, executing and continuously optimising multi-channel marketing campaigns across Paid Social, Search and other performance-driven channels to achieve business objectives
Working closely with creative and content teams to brief, guide and refine marketing assets, ensuring they align with brand messaging and performance goals
Managing and mentoring a team of Paid Social Managers and Executives, providing strategic direction, performance feedback and professional development opportunities
Staying at the forefront of industry trends, algorithm changes and emerging opportunities across digital marketing platforms (e.g. Meta, TikTok, Google, YouTube, and programmatic channels)
Driving direct response campaigns focused on customer acquisition, retention and ROI, using data and insights to refine strategies
The ideal candidate will have:
Proven experience in a senior digital marketing or performance marketing role within the events sector and have a clear understanding of the events we are selling and how to market them
A strong background in Paid Social and/or Performance Marketing, with hands-on experience in Meta Ads, Google Ads and other digital platforms
A Data-driven mindset with expertise in campaign tracking, attribution and analytics tools (e.g. Google Analytics, Looker, or similar)
The ability to lead and inspire a team whilst managing multiple projects in a fast-paced environment
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels
Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.
