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Social Content Lead - Running Brand

  • Location: City of London
  • Salary: Negotiable
  • Job Type:Permanent

Posted 26 days ago

  • Sector: marketing & communications
  • Type: hybrid
  • Contact: Stephanie Leetch
  • Contact Email: Stephanie.leetch@handle.co.uk
  • Expiry Date: 20 June 2024
  • Job Ref: BBBH110057

If you're a social media specialist who loves to run and takes health and fitness very seriously, then I have the perfect role for you! This opportunity sits within a very cool company who are becoming the best-known names in running & fitness!

They're a business who truly understands the importance of a career that offers flexibility to its staff - whether that's ensuring training and exercise plans can be stuck too or getting out for a team run with your colleagues to blow off some steam!

The role

  • Managing all social media campaign strategy across all channels, with a particular focus on TikTok as a target channel to grow
  • Utilising effective customer insights and research to identify and target a diverse range of customers - from novice runners to athletes!
  • Leading content production, ensuring the content team are jumping on the right trends, reacting to viral trends, whilst ensuring content is educational and in the brand tone of voice
  • Working closely with senior management to shape the brand's identity, driving user engagement and expanding the overall reach of the business
  • Management of a social media exec and a designer, ensuring cohesive content output across all social media platforms

The candidate

  • Ideally have a love of, or interest in running and know of the hottest brands and influencers/ambassadors to work with in the space!
  • Passion for wellness and fitness
  • Solid social media experience and demonstrable experience growing brand channels
  • Strong copywriting skills and a keen editorial eye!
  • Passionate about working within a business in the scaling up phase, happy to get stuck in and 'hit the ground running!!'

Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.